Publications

Direct marketing meats : selling freezer beef

Description

The basis of farm direct marketing is the trust relationship that develops between producers and consumers. Successful farm direct marketing depends on providing quality products in a clean and customer-friendly environment. Farm-direct marketing requires a substantial time commitment. Agripreneurs need to devote long hours, seven-days-a-week to produce and market their products. Considerable time is also needed to develop the close relationships with consumers. In addition, agripreneurs need to be able to manage their time very efficiently in order to sell their products at multiple locations, such as at the farm gate and at farmers' markets.

Tags
beef beef cattle cattle direct marketing farmers markets livestock marketing wholesale and retail marketing

Title and publication information

Type
Fact Sheet
Series Title

Agri-facts

Extent

7 pages

Frequency

Once

Publisher / Creator Information

Publisher

Agriculture, Food, and Rural Development (1992-2006)

Place of Publication

Edmonton

Subject Information

Topic
Agriculture
Subject (LCSH)

Beef--Marketing.

Subject (LCSH)

Meat--Marketing.

Subject (LCSH)

Direct marketing.

Resource Dates

Date Created

2005-10-01

Date Added

2016-01-07T18:05:24.533038

Date Modified

2005-10-01

Date Issued

2005-10-01

Audience information

Identifiers

AGDEX number

420/845-1

NEOS catalogue key

3353429

Usage / Licence

Contact

Contact Name

Agriculture and Forestry

Contact Email

duke@gov.ab.ca