Publications

Visitor friendly Alberta : a guide to welcoming tourists to your community [2018]

Description

This guide has been designed to help communities see themselves from the eyes of a visitor and to help strengthen their visitor friendliness. A step-by-step approach is used to guide the... More ≫

Description

This guide has been designed to help communities see themselves from the eyes of a visitor and to help strengthen their visitor friendliness. A step-by-step approach is used to guide the community's working group through understanding and assessing their current tourism situation, establishing a guiding vision, and creating an action plan with clear priorities to address areas needing improvement.

Tags

Invest in Alberta's tourism industry : Mighty Peace Region

Description

Alberta's Tourism Framework supports and focuses the tourism industry by creating compelling, authentic tourism experiences that will grow Alberta as a leading tourism destination. It actively... More ≫

Description

Alberta's Tourism Framework supports and focuses the tourism industry by creating compelling, authentic tourism experiences that will grow Alberta as a leading tourism destination. It actively encourages entrepreneurial investment in traveler-focused development of innovative tourism experiences, destination renewal, and new destination areas through new collaborative partnerships with regions, communities and industry stakeholders. This approach will create and enhance traveler-focused experiences around the province by identifying and prioritizing areas holding high tourism value. Alberta Tourism, Parks and Recreation (TPR), in partnership with the Mighty Peace Tourist Association, completed a tourism investment opportunity assessment for the Mighty Peace Region. This collaborative initiative supports Alberta's Tourism Framework, and reflects the Government of Alberta's role in facilitating access to capital for the tourism industry. The assessment is considered high-level in...

Tags

Visitor friendly Alberta : a guide to welcoming tourists to your community [2013]

Description

This guide is aimed at small communities and is intended to act as a starting point to think about and strengthen their “visitor friendliness”. Visitor friendliness contributes to creating... More ≫

Description

This guide is aimed at small communities and is intended to act as a starting point to think about and strengthen their “visitor friendliness”. Visitor friendliness contributes to creating positive memorable experiences for visitors, and can also help enhance the quality of life for residents and encourage community pride. A step-by-step approach is used to guide a working group through understanding and assessing the current tourism situation, establishing a guiding vision, and creating an action plan with clear priorities to address areas needing improvement. It includes agendas, activities and guidelines, and worksheets to help complete the assessment process.

Tags

Guidelines : survey procedures for assessment of on-site spending at gated events and festivals

Description

These documents include guidelines and sample forms and questionnaires. The guidelines are designed to allow organizers of small and medium sized fairs, festivals, and events across North... More ≫

Description

These documents include guidelines and sample forms and questionnaires. The guidelines are designed to allow organizers of small and medium sized fairs, festivals, and events across North America to produce credible and consistent inputs for estimating their tourism economic impact and/or estimates of on-site spending, with limited assistance from professional consultants. These guidelines are most appropriate for events and festivals with 50,000 or fewer "net" attendees.

Tags

Guidelines : survey procedures for assessment of on-site spending at ungated or open access events and festivals

Description

These documents include guidelines and sample forms and questionnaires. The guidelines are designed to allow organizers of small and medium sized fairs, festivals, and events across North... More ≫

Description

These documents include guidelines and sample forms and questionnaires. The guidelines are designed to allow organizers of small and medium sized fairs, festivals, and events across North America to produce credible and consistent inputs for estimating their tourism economic impact and/or estimates of on-site spending, with limited assistance from professional consultants. These guidelines are most appropriate for events and festivals with 50,000 or fewer "net" attendees.

Tags

A framework for Alberta's international strategies

Description

Achieving the Alberta government’s goals for people, prosperity and preservation in a constantly changing world demands an effective and dynamic international strategy that makes the most of... More ≫

Description

Achieving the Alberta government’s goals for people, prosperity and preservation in a constantly changing world demands an effective and dynamic international strategy that makes the most of Alberta's strengths, focuses the efforts of international players in the province towards common goals, ensures cooperation among government departments and identifies appropriate government roles. This framework is offered as a guide to the international role of the Alberta government and as a foundation for specific, individual strategies in the future.

Tags

Alberta Tourism recreational leasing process

Description

The ATRL process has three major objectives: 1) To ensure that tourism and commercial recreation applications for development on public land continue to be reviewed in a prompt and efficient... More ≫

Description

The ATRL process has three major objectives: 1) To ensure that tourism and commercial recreation applications for development on public land continue to be reviewed in a prompt and efficient manner. 2) To provide a comprehensive review whereby adequate, timely, and accurate information about tourism and commercial recreation lease applications is made available to assess whether or not to approve a lease. 3) To recognize the business, financial and environmental information requirements associated with long term tourism and commercial recreation opportunities on public land.

Tags