Publications

How to be a farmers’ market vendor

Description

The purpose of this fact sheet is to provide information to vendors and potential vendors on selling at farmers' markets. The information is directed at both food and non-food vendors.

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Considerations when developing Alberta approved farmers’ market rules

Description

This resource is intended to be used as a reference when market organizers are developing rules for their farmers’ market. It provides broad topic areas for consideration.

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Farm direct marketing eggs : what you need to know [2022]

Description

This fact sheet provides information about uninspected, ungraded eggs that must only be sold by the producer and cannot be sold by an intermediary. The eggs can only be sold to the end consumer... More ≫

Description

This fact sheet provides information about uninspected, ungraded eggs that must only be sold by the producer and cannot be sold by an intermediary. The eggs can only be sold to the end consumer and not to anyone who will use them as ingredients in products they will in turn sell to the end consumer.

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Developing a promotional plan [2021]

Description

Developed to support businesses in the agri-food industry, this information sheet discusses how to create a product image for your goods and how to incorporate this image into a promotion package.

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Methods to price your products [2021]

Description

Describes cost-based pricing, competition-based pricing, and customer-based pricing as the three main ways that sellers set prices for their products.

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Pricing horticulture products [2021]

Description

This factsheet explores four issues to consider when pricing fresh fruits and vegetables, culinary herbs, bedding plants, fresh-cut flowers and other horticultural products.

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Pricing processed food products [2021]

Description

Setting a price for food products can be one of the hardest parts of running a processed food business. This factsheet explores four issues to consider when pricing processed-food products.

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Essentials of pricing [2021]

Description

A series of factsheets on setting prices for food products.

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Sunnygirl logo usage guidelines

Description

Guidelines for using the Sunnygirl logo, the official mark or logo for Alberta Agriculture and Forestry approved farmers’ markets.

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Alberta approved farmers' market rules

Description

This resource is intended to be used as a reference when market organizers are developing rules for their farmers’ market. It provides broad topic areas for consideration.

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