The Visitor Information Centre Accreditation and Tourism Highway Signage Program was developed by the government of Alberta to support a provincial network of Visitor Information Centre (VICs) recognizable for their high standard in visitor servicing. By meeting specific criteria, VICs are committed to exceeding visitor expectations with a high standard of visitor servicing and VIC operation to create memorable experiences, extend visitor stay and encourage return visits, benefiting the community and Alberta’s tourism industry.
January 1, 2015
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