Publications

Qualitative research findings : branding Alberta message testing groups

Description

This report summarizes the results of a series of focus groups testing messages and branding for the Government of Alberta. It is based on a series of 16 mini focus groups conducted in January, 2009.

Updated

January 1, 2009

Tags
branding branding Alberta branding initiative government branding public opinion public opinion surveys testing messages

Title and publication information

Alternative Title

Branding Alberta message testing groups - January 2009

Extent

19 pages

Frequency

Once

Publisher / Creator Information

Publisher

Government of Alberta

Contributor

Harris Decima

Subject Information

Spatial Coverage

Alberta

Resource Dates

Date Created

2009-01-01

Date Added

2019-07-10T21:08:52.017042

Date Modified

2009-01-01

Date Issued

2009-01-01

Audience information

Identifiers

Usage / Licence

Licence

No licence

Contact