All Resources

Selling food online : e-commerce - expanding market options

Description

Provides an overview of Canadian trends in e-commerce and offers guidance to support individuals and companies interested in selling food products online.

Tags

Growing your market : making your sales pitch

Description

Describes the importance of an effective sales pitch for agricultural and food producers to grab the attention of retail buyers and initiate action to begin the sales process and gain access to... More ≫

Description

Describes the importance of an effective sales pitch for agricultural and food producers to grab the attention of retail buyers and initiate action to begin the sales process and gain access to their market channel.

Tags

Growing your market : selling into food service

Description

Describes the food service market as a market channel for selling food and beverage products, and things to consider before entering the market. Food service, defined as any meal prepared away... More ≫

Description

Describes the food service market as a market channel for selling food and beverage products, and things to consider before entering the market. Food service, defined as any meal prepared away from home, represents a diverse marketplace for food and beverage products

Tags

Distribution logistics

Description

This collection of four factsheets presents innovative thinking and practical tips to help agricultural food producers and processors transport their goods to market.

Tags

Agriculture business alternatives [2021]

Description

The Agriculture Business Alternatives fact sheets are designed to assist those looking to start a new agriculture or food business.

Tags

Developing a promotional plan [2021]

Description

Developed to support businesses in the agri-food industry, this information sheet discusses how to create a product image for your goods and how to incorporate this image into a promotion package.

Tags

Market research [2021]

Description

This fact sheet explains the importance that market research can play in helping a business make informed business decisions.

Tags

Methods to price your products [2021]

Description

Describes cost-based pricing, competition-based pricing, and customer-based pricing as the three main ways that sellers set prices for their products.

Tags

Marketing essentials

Description

To succeed, any business must make its products or services known to potential buyers. Business owners will learn how to define their target audience, convey the key benefits they are selling and... More ≫

Description

To succeed, any business must make its products or services known to potential buyers. Business owners will learn how to define their target audience, convey the key benefits they are selling and prepare to create marketing materials.

Tags

Pricing horticulture products [2021]

Description

This factsheet explores four issues to consider when pricing fresh fruits and vegetables, culinary herbs, bedding plants, fresh-cut flowers and other horticultural products.

Tags