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Post-summer Alberta tourism operator survey

Description

This summary report reflects comments from a cross-section of the province’s tourism industry including hotel/motel properties, attractions and events, campground and RV parks, and tour operators.... More ≫

Description

This summary report reflects comments from a cross-section of the province’s tourism industry including hotel/motel properties, attractions and events, campground and RV parks, and tour operators. It further provides a geographic representation of industry operators throughout the province and those outside operators serving Alberta’s tourism industry.

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Dinosaur Provincial Park and Area tourism development plan study report : final report

Description

IBI Group undertook a detailed assessment of the character of the study area, historic visitation, tourist motivations, market trends and best practice research. Working closely with the study... More ≫

Description

IBI Group undertook a detailed assessment of the character of the study area, historic visitation, tourist motivations, market trends and best practice research. Working closely with the study Steering Committee and using input from stakeholders, the following two-pronged vision for the study area was recommended: Recognize and further enhance opportunities in Dinosaur Provincial Park to experience the landscape and a sense of geological time and place; and Recognize and further enhance opportunities to establish Kinbrook Island Provincial Park and Lake Newell as an increasingly important (seasonal) tourism and recreation asset.

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Pre-summer Alberta tourism operator survey

Description

This summary report reflects comments from a cross-section of the province’s tourism industry including hotel/motel properties, attractions and events, campground and RV parks, and tour operators.... More ≫

Description

This summary report reflects comments from a cross-section of the province’s tourism industry including hotel/motel properties, attractions and events, campground and RV parks, and tour operators. It further provides a geographic representation of industry operators throughout the province and those outside operators serving Alberta’s tourism industry.

Tags

Market potential for Dutch travellers to visit Alberta, Canada : consumer focus group report

Description

Presents the findings of the focus group component of a study into the current state and potential of the Netherlands as a tourism market for Alberta. The overall objective of this study was to... More ≫

Description

Presents the findings of the focus group component of a study into the current state and potential of the Netherlands as a tourism market for Alberta. The overall objective of this study was to gain insight into the size of the travelling population within the Netherlands to travel to Alberta or Western Canada and how best to reach the travelling population within the Netherlands.

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Market potential for Dutch travellers to visit Alberta, Canada : main report

Description

Presents the main findings of a study into the current state and potential of the Netherlands as a tourism market for Alberta. The overall objective of this study was to gain insight into the size... More ≫

Description

Presents the main findings of a study into the current state and potential of the Netherlands as a tourism market for Alberta. The overall objective of this study was to gain insight into the size of the travelling population within the Netherlands to travel to Alberta or Western Canada and how best to reach the travelling population within the Netherlands.

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Market potential for Dutch travellers to visit Alberta, Canada : travel trade interviews report

Description

Presents the findings of the travel trade interviews component of a study into the current state and potential of the Netherlands as a tourism market for Alberta. The overall objective of this... More ≫

Description

Presents the findings of the travel trade interviews component of a study into the current state and potential of the Netherlands as a tourism market for Alberta. The overall objective of this study was to gain insight into the size of the travelling population within the Netherlands to travel to Alberta or Western Canada and how best to reach the travelling population within the Netherlands.

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Market potential for Dutch travellers to visit Alberta, Canada : consumer online survey report

Description

Presents the findings of the consumer online survey component of a study into the current state and potential of the Netherlands as a tourism market for Alberta. The overall objective of this... More ≫

Description

Presents the findings of the consumer online survey component of a study into the current state and potential of the Netherlands as a tourism market for Alberta. The overall objective of this study was to gain insight into the size of the travelling population within the Netherlands to travel to Alberta or Western Canada and how best to reach the travelling population within the Netherlands.

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A study of western Canadian market potential to visit the Canadian Badlands : quantitative research, report

Description

This study was an investigation of western Canadian market potential for the Canadian Badlands, a recently defined tourism region in southeast Alberta. Its intent was to provide a comprehensive... More ≫

Description

This study was an investigation of western Canadian market potential for the Canadian Badlands, a recently defined tourism region in southeast Alberta. Its intent was to provide a comprehensive understanding of current travel patterns and preferences, knowledge and perceptions of the region and interest in the experiences, attractions and activities it has to offer. Current and potential market size was estimated.

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A study of western Canadian market potential to visit the Canadian Badlands : exploratory qualitative research

Description

The primary purpose of the research is to provide an in-depth and comprehensive understanding of Canadian regional market travelers who might visit the Canadian Badlands.

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Market potential for regional visitors to Jasper in the fall, winter and spring seasons

Description

This report presents the findings of a study on the market potential for visitors to Jasper in the fall, winter and spring seasons. The information is intended to assist marketing Jasper as a... More ≫

Description

This report presents the findings of a study on the market potential for visitors to Jasper in the fall, winter and spring seasons. The information is intended to assist marketing Jasper as a destination in key target areas of Alberta's regional market.

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