Reports findings of a study conducted in 2008 to obtain information on four alternative market sectors for agricultural products and services: farmers’ markets, farm retail, farm activities, and...
Description
Reports findings of a study conducted in 2008 to obtain information on four alternative market sectors for agricultural products and services: farmers’ markets, farm retail, farm activities, and the local food movement. The purpose of the study was two-fold: to obtain current information on each alternative market, including growth over the period from 2004 to 2008, along with continuing growth potential; and to obtain benchmark information on the proportion of these alternative markets that is made up of Alberta grown or made foods and to investigate Alberta consumers’ perceptions of local food.