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Higher ground : a tourism sector strategy

Description

To support a growing visitor economy, Alberta has launched a long-term provincial tourism strategy to share Alberta's story and history with the world. The tourism strategy will help Alberta's... More ≫

Description

To support a growing visitor economy, Alberta has launched a long-term provincial tourism strategy to share Alberta's story and history with the world. The tourism strategy will help Alberta's visitor economy reach $25 billion in yearly visitor expenditures by 2035. The strategy focuses on five key pillars of leadership and alignment, competitive product, people and careers, expansion of access, and Indigenous tourism to ensure that the provinces visitor economy reaches new heights.

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(remember to breathe)

Description

Tourism magazine highlighting events and activities around Alberta in both summer and winter seasons

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Visitor friendly Alberta : a guide to welcoming tourists to your community [2013]

Description

This guide is aimed at small communities and is intended to act as a starting point to think about and strengthen their “visitor friendliness”. Visitor friendliness contributes to creating... More ≫

Description

This guide is aimed at small communities and is intended to act as a starting point to think about and strengthen their “visitor friendliness”. Visitor friendliness contributes to creating positive memorable experiences for visitors, and can also help enhance the quality of life for residents and encourage community pride. A step-by-step approach is used to guide a working group through understanding and assessing the current tourism situation, establishing a guiding vision, and creating an action plan with clear priorities to address areas needing improvement. It includes agendas, activities and guidelines, and worksheets to help complete the assessment process.

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