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Pricing meat products : an introduction [2015]

Description

Direct marketing your meat products is a big change in focus for many producers. With a commodity-based approach, selling your finished animal is the last step. When you sell direct to market,... More ≫

Description

Direct marketing your meat products is a big change in focus for many producers. With a commodity-based approach, selling your finished animal is the last step. When you sell direct to market, there is a lot more involved. You also have to manage processing, packaging and delivery and think about consumer demand. How do you capture today’s great opportunities in selling direct to the consumer while making a profit? This fact sheet covers a very important piece of the puzzle: pricing your meat products.

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